Case Study - audible.

audible's AR Newspaper Experience. 

The Idea. 

We've teamed up with The Guardian Labs to deliver one of the most accessible AR features we've done yet. We were tasked with delivering an Augmented Reality experience whereby users can listen to samples from Audiobooks using their mobile phones and the representative target on the newspapers. Users can sign up for a free 30-day trial to download their first audiobook for free. 

The Creation.

We created the AR experience within ZapWorks and used Shazam AR platform for distribution of the experience as Shazam moblie app has 150 million active user per month.  

The Result.

With our release Saturday 21st July (2018), Audible looks to become even more user friendly, with users having the accessibility to browse, sample and then buy content from the list of different authors.

Readers will find an Audible insert with AR features inside and a library of audiobooks and other information. Users can sign up for a free 30-day trial to download their first audiobook for free.